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Leon Lawrence
Posted by Leon Lawrence
April 3, 2023

Human-centered Customer Experience And The Role of AI

CX leaders today are exploring how to elevate hybrid customer experiences by better balancing human-centeredness and technology.

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Leon Lawrence
Posted by Leon Lawrence
March 27, 2023

Code Quality in Offshore Projects - Delivering Performance Always

A quality code does not necessarily meet all of the above-mentioned attributes, but the more it meets, the higher its quality.

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Leon Lawrence
Posted by Leon Lawrence
March 27, 2023

B2B Digital Advertising Campaigns And Three Quick Strategies

Every business, whether B2B or B2C should have a digital presence — which is comprised of paid ads, SWO, and a website.

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Leon Lawrence
Posted by Leon Lawrence
March 27, 2023

Storytelling in Ecommerce - How Brand Stories Elevate Businesses

Captive audiences are a thing of the past, which makes brand storytelling vital to distinguishing your brand in a crowded marketplace.

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Leon Lawrence
Posted by Leon Lawrence
March 26, 2023

ChatGPT Use Cases in Business That Reinforces CX and AI

The primary use of ChatGPT is to generate content. This AI LLM chatbot has been trained with loads of text-based data and information.

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Leon Lawrence
Posted by Leon Lawrence
March 22, 2023

QR Codes, Phishing Scams, And Other Risks To Your Enterprise

Quick response (QR) codes have become an integral part of daily life, with retail, marketing and other enterprise applications.

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Leon Lawrence
Posted by Leon Lawrence
March 21, 2023

Brand Tracking For Dummies -Three Components To Remember

Brand tracking is the ongoing measurement of your brand-building efforts against key metrics, such as brand awareness and perception.

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Leon Lawrence
Posted by Leon Lawrence
March 21, 2023

Online Store Name Ideas - Why Choosing A Good Name is Key

The name of an online store is a very important part of business because it is the main identifying element of the project. Our name defines us and gives us personality.

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Leon Lawrence
Posted by Leon Lawrence
March 20, 2023

Can CX Drive The Switch From Product To Services-based Offering

Successful service delivery depends on the development of competencies across key areas.

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Leon Lawrence
Posted by Leon Lawrence
February 4, 2023

Brand Campaigns & How To Successfully Run Them To Success

It's important for your brand campaign to place emphasis on the core values and mission of your company.

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Leon Lawrence
Posted by Leon Lawrence
February 4, 2023

B2B Ecommerce Challenges - Addressing Them With Solutions

Stay ahead of the competition by overcoming B2B ecommerce challenges.

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Leon Lawrence
Posted by Leon Lawrence
January 30, 2023

Brand Value Tracking: Can A Marketing Services Provider Help?

Brand values can be defined as the foundational beliefs that a company stands for.

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Leon Lawrence
Posted by Leon Lawrence
January 30, 2023

Digital Marketplace - Examples, Benefits, Strategies & Trends

A digital marketplace is a platform creating a venue for both buyers and sellers to transact over a product or a service.

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Leon Lawrence
Posted by Leon Lawrence
January 27, 2023

Ecommerce Testing? Whats, Whys and How To Optimize For Sales

Ecommerce testing is simply the process of testing your ecommerce website and associated web apps

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Leon Lawrence
Posted by Leon Lawrence
January 20, 2023

Customer Engagement in Ecommerce - The 3 Cs That Matter

Highly engaged customers buy, promote, and show more loyalty. Providing outstanding experience is an important component of your ecommerce strategy.

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Leon Lawrence
Posted by Leon Lawrence
January 16, 2023

B2B Digital Advertising - How To Strategize For Enhanced Growth?

B2B digital advertising refers to any online marketing strategy or tactic intended to promote your business to another organization.

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